The 12 Reports of Christmas 2, 3 & 4

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Christmas is a time when we  fundraise and appeal to people’s generosity.

Whether it is a gala dinner or a Christmas raffle, we are asking for a donation to our cause.

So what encourages people to donate?bauble-2

Is there such a thing as a favourite cause?

Has the bad publicity around inappropriate sharing of donor information and the nuisance telephone calls to elderly donors wrecked our chances of finding support for our cause?

The 12 Reports of Christmas 2, 3 & 4 give useful information and statistics about what encourages donations and who has a favourite cause,

The final report is a bit heavier and explains the imminent changes in fundraising regulations. This can only be a good thing for the sector, as long as it does not tie our “fundraising” hands up in red tape.

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