Free email tool for nonprofits


Craig Steeland, who works locally as a social care IT consultant, discusses a potentially useful group email tool in a series of blogs that will suggest ways that charities can improve their use of IT in order to become more effective and efficient..

Question:  Our charity members, supporters and stakeholders email each other regularly but each person maintains a separate email distribution list which does not necessarily match the lists held by the others.  How can we manage emails in a way that doesn’t result in some people being missed out of some email conversations?

Answer:  This is a common problem with small organisations and charities.  A related problem is some email participants clicking ‘reply to all’ and others not doing so, again leaving some people out of the loop.  Some organisations attempt to solve these problems by using Google Groups or Yahoo! Groups.  However, both services require group participants to register with the service individually.  Also, some people have privacy or ethical concerns regarding the use of these services.

recommend an alternative service called eMailDodo, a simple and free email group service which is ideal for charities.  One person registers and sets up the group, adding the email addresses of the organisation’s members, supporters and stakeholders.  The set up process also involves choosing a name for the group which will take the form of something like:

After receiving a welcome email, group participants then simply use this email address for charity business.  The service also automatically hides the email address of all recipients, apart from the sender, providing a degree of privacy with regard to personal email addresses.  People outside the group can also use the email address but will not receive any replies.

The service is free for up to 50 email group members, but is supported by advertising which is added to emails automatically.  Charities which find the ads objectionable can go ‘ad-free’ for only £4 per year, an extremely reasonable fee which also increases the limit on members to 750.

Each email sent includes an ‘Unsubscribe’ link which makes the service GDPR compliant.  Also eMailDodo does not store emails sent through their service which some will find reassuring from a privacy point of view.

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